The Sullivan Centre – Alternative Provision Website Design, Hull
The Sullivan Centre in Hull is not a typical school, and its website needed to reflect that. As a specialist alternative provision setting supporting children and young people who are unable to attend mainstream school because of medical or mental health needs, the Centre required a website that communicated professional credibility, clarity and genuine compassion.
Digital Schools was appointed to design and develop a website capable of serving several important audiences, including families, education and health professionals, commissioners and others looking for clear information about the Centre and its provision.
Website design for specialist alternative provision
The project went far beyond visual design. The structure and content were developed around the needs of The Sullivan Centre and the people using its website.
Curriculum pages communicate the Centre’s educational approach, expectations and commitment to providing a purposeful, safe and nurturing learning environment. For families whose children may already be experiencing significant challenges, information needed to be clear, accessible and reassuring.
The SEND and specialist provision content was also given particular attention, helping visitors understand the support available and the Centre’s commitment to meeting the individual needs of the children and young people it serves.
Clear statutory information and accessible content
School websites need to make important statutory and organisational information straightforward to find and understand. As part of the project, Digital Schools considered current school website publishing requirements when structuring and presenting The Sullivan Centre’s content.
Governance information, curriculum content, SEND information, policies and other key documents are organised clearly, helping families, professionals and other visitors find the information they need quickly.
Photography that reflects the real school environment
Digital Schools also carried out an on-site photography session at The Sullivan Centre, creating a library of authentic images that reflect the learning environment, staff, pupils and wider character of the setting.
Using genuine school photography rather than stock imagery helps the website communicate the Centre’s sense of purpose, positivity and care while giving prospective families and professionals a more authentic impression of the setting.
A website designed around The Sullivan Centre
The finished website brings together specialist content, accessible navigation, distinctive design and original photography to create an online presence that reflects the work of The Sullivan Centre and communicates its provision clearly to families, professionals and the wider community.
If your alternative provision or specialist setting is considering a new website, find out more about Digital Schools website design for schools and trusts.
You can also explore our school photography and film services, or contact Digital Schools to discuss your project.




